Lastest Articles

如何衡量 ASO 策略的成功?

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衡量应用商店优化的成功与否 (麻生组织) 战略可能是一项具有挑战性的任务, 因为有许多不同的指标可用于评估其有效性. 在本文中, we will discuss some of the key metrics that you should be tracking in order to determine the success of your ASO strategy...

User Acquisition and Retention for Mobile Apps

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User acquisition and retention are two important aspects of the success of a mobile app. User acquisition refers to the process of attracting new users to download and use the app, while user retention refers to the process of keeping existing users engaged with the app and preventing them from uninstalling it. 在本文中,...

如何在 App Store 上创建 A/B 测试策略?

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Creating an A/B testing strategy for your app on the App Store can be a powerful way to optimize its performance and improve user engagement. A/B testing, also known as split testing, is a method of comparing two versions of a product or service to determine which performs better. By implementing A/B testing on your...